Rocket Lab · Mahia, New Zealand
You watched it from Te Mata Peak, Hawke's Bay —
a Rocket Lab Electron streaking into the southern night.
This is the story of NZ's most audacious rocket company.
By the numbers
Mission timeline
From 399 metres above Hawke's Bay, the view across to Mahia Peninsula — about 90 km north — is one of the best vantage points on the East Coast. On a clear night, the entire ascent profile is visible to the naked eye.
Geography
New Zealand's East Coast geography makes it uniquely suited for southward polar and sun-synchronous orbit launches — without flying over populated land masses.
Kiwi origins
Peter Beck founded Rocket Lab in 2006, building rocket engines in his garage in Māngere, South Auckland. The company's early propulsion work was funded partly by his day job at Fisher & Paykel.
In 2009, Rocket Lab became the first private company in the Southern Hemisphere to reach space, launching the Atea-1 sounding rocket from Great Mercury Island. By 2017, Electron made its maiden flight from Mahia — the world's first private orbital launch site.
The Mahia Peninsula was chosen for its isolation, open ocean to the east and south for downrange safety, and proximity to sun-synchronous orbit insertion trajectories — plus, importantly, the generosity of the Māhia landowners who leased the peninsula for the pad.
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